Hi there, I'm Richard Kastelein - A former 'grottie yottie' who spent his younger years living aboard small sailboats down Caribbean way... Currently a bona-fide land mammal planted in the Netherlands and working as a social TV and Media strategist with a number of startups in Groningen, London, NY, and Brussels.. Read more here.
4grandma2
Atlantic Free Press

Expathos Tweets from 2010-08-22 to 2010-08-28

  • It's gone over huge in Brazil's oddball but huge market – which is interesting, as the Brazilians are also strangely f…http://lnkd.in/Dqpvxr 11:52:28, 2010-08-24
  • I had the opportunity to view this highly innovative Dutch Companies' fine work when visiting Kjeld Beijer at the Lowl…http://lnkd.in/6if7py 12:59:34, 2010-08-24
  • Back in Groningen, working on some cool new stuff for WTS that landed on my desk! 13:44:27, 2010-08-24
  • #IBC10 “How Smart Is Your TV?” Metrological and Dutch Partners to Unveil Internet Television Experience at IBC 2010 http://bit.ly/akkLLC 13:57:40, 2010-08-24
  • And the report suggests that the younger age groups reveal where there may be the greatest synergy between social netw…http://lnkd.in/GtvsNY 07:19:26, 2010-08-26
  • Google has recently met with officials of TV networks including ABC, CBS, Fox and NBC to tease them into buying into G…http://lnkd.in/iKhCMT 16:29:32, 2010-08-26
  • The conclusion is, According to UK research from YouGov commissioned by social media agency Diffusion, that a majority…http://lnkd.in/2hk3AB 09:39:39, 2010-08-27
  • @twitfeest050 ik kom ook naar de #050Aftertweet 15:54:13, 2010-08-27
  • Samsung Electronics Co., the world's top flat-screen TV maker, said Friday it will hold a TV developer conference in t…http://lnkd.in/YUD-AY 07:41:08, 2010-08-28

Tags: Connected TV, convergent media, Smart TV, Social TV, TV Apps, TV Widgets, Tweets, Twitter, www.appmarket.tv

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Expathos Tweets from 2010-08-15 to 2010-08-21

  • Posts from Agora Media Group Innovation Blog for 08/16/2010 – http://eepurl.com/P-hD 10:12:02, 2010-08-16
  • Design-House Notion have pieced together a puzzle that they believe is the next wave in Social TV. The Meta Mirror is …http://lnkd.in/ESs6_a 22:46:56, 2010-08-16
  • TV Guide Digital, with over 1.3 million iPhone app installations, announced today that its TV Guide App for iPad, spon…http://lnkd.in/32DUNM 14:29:50, 2010-08-20

Tags: Connected TV, convergent media, Smart TV, Social TV, TV Apps, TV Widgets, Tweets, Twitter, www.appmarket.tv

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Expathos Tweets from 2010-08-08 to 2010-08-14

  • Sailing near Bowen island! – http://moby.to/skmidi 01:38:58, 2010-08-09
  • Posts from Agora Media Group Innovation Blog for 08/09/2010 – http://eepurl.com/N8J5 10:10:43, 2010-08-09
  • ReadWriteWeb has written on the rise of Event-based social networks (EBSNs) and we related EBSNs to the diffusion of S…http://lnkd.in/Rfy2Hu 20:06:03, 2010-08-11
  • Sofanatics’ “You'll Never Watch Alone” – Event-based Social TV – Interview with CEO Toni Laturi http://shar.es/00HkJ 21:59:48, 2010-08-11
  • Samsung has kicked off its Free the TV Challenge to find the most innovative applications for IPTVs, Blu-ray players a…http://lnkd.in/q6BMKd 22:34:15, 2010-08-11
  • The team at Relay is planning to tackle connected TV but for now – it'll only be available on iPhone, iPad, Android an…http://lnkd.in/YJ_8eP 20:53:16, 2010-08-12
  • Popular women’s network, WE tv (www.WEtv.com), and Miso, (www. gomiso.com) an interactive social media platform dedica…http://lnkd.in/b3NY4Y 20:55:20, 2010-08-12
  • by Paul Johnson

    Virgin Media, the largest cable TV operator in the UK has entered the dual screen Social TV market, b…http://lnkd.in/DNC8vq 20:24:14, 2010-08-13

Tags: Connected TV, convergent media, Smart TV, Social TV, TV Apps, TV Widgets, Tweets, Twitter, www.appmarket.tv

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Expathos Tweets from 2010-08-01 to 2010-08-07

  • Posts from Agora Media Group Innovation Blog for 08/02/2010 – http://eepurl.com/MCR7 10:10:39, 2010-08-02
  • With 45M internet-ready TVs shipping this year, there’s a minor land rush in process adapting the building blocks for …http://lnkd.in/jcAbjT 06:43:40, 2010-08-04
  • Some interesting stats on Internet-Enabled TVs from a new iSuppli survey published on July 28 has shown that Connected…http://lnkd.in/CVPGb2 07:34:42, 2010-08-04
  • Getting ready to take the kids to Vancouver's awesome Chinatown – planned lunch at Hans… for some yummy potstickers. Been AGES since I ha… 20:07:21, 2010-08-04
  • But the question is… how can Tunerfish further diffuse Social TV due to television becoming less and less linear, as…http://lnkd.in/Pnjinx 21:07:51, 2010-08-05
  • Clicker has announced that they are going social with Clicker Social. The innovative TV search engine, was featured at…http://lnkd.in/xtth8Y 21:07:36, 2010-08-06

Tags: Connected TV, convergent media, Smart TV, Social TV, TV Apps, TV Widgets, Tweets, Twitter, www.appmarket.tv

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Expathos Tweets from 2010-07-18 to 2010-07-24

Tags: Connected TV, convergent media, Smart TV, Social TV, TV Apps, TV Widgets, Tweets, Twitter, www.appmarket.tv

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Expathos Tweets from 2010-07-11 to 2010-07-17

Tags: Connected TV, convergent media, Smart TV, Social TV, TV Apps, TV Widgets, Tweets, Twitter, www.appmarket.tv

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Expathos Tweets from 2010-07-04 to 2010-07-10

Tags: Connected TV, convergent media, Smart TV, Social TV, TV Apps, TV Widgets, Tweets, Twitter, www.appmarket.tv

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Expathos Tweets from 2010-06-27 to 2010-07-03

Tags: Connected TV, convergent media, Smart TV, Social TV, TV Apps, TV Widgets, Tweets, Twitter, www.appmarket.tv

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Expathos Tweets from 2010-06-20 to 2010-06-26

Tags: Connected TV, convergent media, Smart TV, Social TV, TV Apps, TV Widgets, Tweets, Twitter, www.appmarket.tv

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Future of Marketing on TV – Social TV, TV 2.0 – MARUG Conference 2010

Recently, I was fortunate to have the opportunity to do a lecture / presentation at the Annual MARUG (Marketing Associatie Rijksuniversiteit Groningen) Conference, the largest Dutch marketing event organised by students here in Groningen. There were over 400 students and business participants this year and the marketing theme for 2010 was Experience Marketing (I actually prefer the term Experiential Marketing). Some of my more recent writings and research have been around emerging television platforms and convergent media so I thought it might be interesting to blend it into the presentation and make it relevant for future marketeers. Because this space could very much play a part in their futures.

Also presenting was Andrei Westerink, the Chief Operations Officer and Rick Nijhuis, the Chief Marketing Officer of Worldticketshop – and they both brought some great, fundamental, and very practical situations and technologies from the ‘real’ world of online experiential marketing and high level management strategy.

Tags: convergent, convergent media, experiential marketing, Groningen, lecture presentation, LinkedIN, management strategy, marketing event, Richard Kastelein, Social, Social TV, Television

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