…and when you have money, what then? Interview with Martijn Aslander

The following is an article that my wife translated and I did the copywriting and editing for… a new area of work we are exploring for our company. I know Martijn personally – he’s a friend from Groningen and one of Holland’s leading proponents of the new Network Economy. Translation is a tricky gig – but we enjoyed the work and importantly, got to know someone in our own network much better through the process.
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Interview with Martijn Aslander

Interview with Martijn Aslander

Martijn Aslander (male, 35 years old) is prominently an exponent of the feminine economy. In the way he works and lives, he shows a preview of the new economy to be. Aslander is ahead of his time, he defies all 20th century economy models. Avert from hierarchy, control, possession and job titles. The network is central. The importance of money as a dominant factor in economic trading is declining rapidly. The pleasure in the job is criterion Number One. Life hacking is his creed.

The one who hires Aslander as a consultant or speaker doesn’t get any rates or quotes. The client decides the value of his work afterwards. Payment in kind? No problem. Incidentally, the tax office will be tried for a whole new area of problems. He does not write a consultants report. “Pure waste, nobody will read it and paper does not make anyone move”. So says Aslander. Aslander faces up to all known customs, but he’s not just doing something. All his actions and thoughts are founded with modern–day visions and theories of hundreds of scientists and experts. Aslander is really a pragmatic and no nonsense intellectual. A feminine entrepreneur and pathfinder combined.

He has never had a job or a welfare check. He is elusive and hard to place. He certainly is no loafer, but seems to be very energetic and vibrant. What does Aslander actually do for a living? He agrees it can be very useful for projection and communication to summarize one’s profession in one or a few words. On his website (www.martijnaslander.nl) he describes himself in three words: Life Hacker, Connector, Resourcerer.

”I want to move things. Develop myself and others. The largest sum of my time I spend thinking and learning. The rest of my time I spend with others. I connect people”.

This is how Aslander clarifies his life fulfillment. The resourcerer Aslander, reads, learns, and thinks. The connector Aslander has a network of 6000 interesting and highly qualified people. He connects the right people together by means of projects at adhoc basis. The life hacker Aslander proficiently combines simple technological tools and efficient modern procedures, to a way of working in which one can do more in less time. Subsequently creating time to resource and connect.

Nice profession! But what does that roll? And how about the employment terms?

“For over six years I have lived of donations – that is how I used to call it– then I discovered that this could be the path to more wealth as supposed to the path of the day to day hired consultant. Wealth in de sense of added value to both parties, in which value should been seen in a broader perspective than just money. We live in an era in which access is the keyword. Jeremy Rifkin wrote a book about it – The age of access. The possession of goods is no longer important, but more so the core use of it… It’s not about possession, but about the access one can acquire to a certain lifestyle of like-minded people, Rifkin says. I think access is going to be more important than possession in the next decennia. The better your network is, the more access you will have.”

Paper does not move people

“The network phenomenon is nothing new – it’s always been there. But there is a huge difference between the old masculine network and the network Aslander and Rifkin aim for. The old network was about acquiring access to power and formal decision making. Hierarchy was the keyword. What is your current profession? This would be the most important question in the masculine network. And then second, what do you make? Renowned is the known “Old Boys Network”. At the golf course, jobs are being divvied up and business passes on. The decisions are being made in the corridors. In the masculine network there is scraping, licking, scheming and elbowing. (Source, how do I become a rat. Joop Schrijvers). The Old Boys Network is about cronyism, jobs and assignments being passed on. In the feminine network it’s about knowledge, talents and skills. And then secondly, “how nice are you?” Formal powers and material wealth are of secondary value in the feminine network.”

The network of Martijn Aslander numbers some 6000 high potentials. Isn’t that a goldmine for headhunters?

“Not really. Most of them aren’t waiting for the kind of jobs headhunters usually have to offer. It only occasionally happens someone in my network is looking for a steady job. Mostly it would be something temporary, a steady income to finance another project they are working on.”
(continue your reading )

Tags: 2.0, Aslander, economic law, Economics, energy, English, EUR, feminine network, food, golf, Interview, Jeremy Rifkin;, kastelein, Martijn Aslander, Maslow's Pyramid of Needs;, Network Economy, New Economy, NLG, publishing, richard, seth godin, Social Media, technological tools, The Netherlands, Timothy Ferris, wonderful tool, www.martijnaslander.nl

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Excerpt from Seth Godin’s latest ‘free’ publication online – Tribes Q&A

Excerpt from Seth Godin’s latest ‘free’ publication online – Tribes Q&A PDF available here for downloading and perusal.

The first words goes to anthropologist Margaret Mead, a student of tribes for much of her life, who said:

“Never doubt that a small group of thoughtful, committed people can change the world. Indeed, it is the only thing that ever has.”

Q: Can “tribe” mentality redefine corporate thinking? A: Yes. For corporate thinking to adopt tribal practices, companies need to be more open and safe for individuals who want to express their points of view, to be open to frank communication across hierarchies, and to redefine themselves and their work around a mission rather than the authority of their superiors. In specific companies, tribal thinking can develop in two ways:

The first way is as an initiative from the very top. This occurs if the leadership decides that tribal ways are a sensible approach to work out company issues and drive forward the company direction. Entrepreneurs who start companies would be wise to build tribalism into their startup’s DNA. This will ensure that tribalism is the primary mode of operations. And if they do so and they are successful, other companies observing their success may adopt this approach. A big advantage of this approach is that it ensures that the entire company stays focused on the company’s mission, rather than around the points of view of particular individuals in power. It also provides a framework for bringing the valuable views of the company’s customer base into the tribe and gives customers a greater sense of ownership in the company’s future.

A second way is a more project-based, smaller-scale attempt to promote a particular point of view or spread the word about a specific initiative. For example, in these times of environmental consciousness, a tribe could develop around focusing the company on being greener, which is both more socially responsible and can save it money. That tribe could start with a few dedicated employees who spot the “low-hanging fruit” and suggest immediate changes (providing recycling bins in areas where they are needed and holding departments accountable for energy use when employees are not around). Over time, as this tribe’s initiatives prove successful, more people will join, share their perspective, and spread the word further and wider. There is potential for such tribes, in cases where their primary mission affects the company’s bottom line in a major way, to transform the company’s culture.

Companies also need to be able to foster heretics — people who will challenge the status quo when it is not working. Intolerance for heresy may make managers feel more safe and secure. However, sending employees straight to the unemployment line for their outspokenness in arguing for a different path to better fulfill that company’s mission (without passing go or collecting $200) ill serves its long-term interests. In fact, ironically, ex-employees sometimes develop into tribes even if the company they\ connected through was not open to tribalism.

SETH GODIN is a bestselling author, entrepreneur and agent of change.

Godin is author of ten books that have been bestsellers around the world. His most recent titles include The Dip and Meatball Sundae. Free Prize Inside was published in early May, 2004 and All Marketers Are Liars was published in 2005. His books that have been bestsellers around the world and changed the way people think about marketing, change and work. Permission Marketing was an Amazon.com Top 100 bestseller for a year, a Fortune Best Business Book and it spent four months on the Business Week bestseller list. It also appeared on the New York Times business book bestseller list.

Unleashing the Ideavirus is the most popular ebook ever written. More than 1,000,000 people downloaded the digital version of this book about how ideas spread. Featured in USA Today, The New York Times, The Industry Standard and Wired Online, Ideavirus hit #4 on the Amazon Japan bestseller list, and #5 in the USA.

The Big Red Fez, Godin’s take on web design, was the #1 ebook (worldwide) on Amazon for almost a year before it was published in paperback in 2002. The Miami Herald called it one of the best business books of the year.

Survival is Not Enough has made bestseller lists in Germany, the UK and the United States. With a foreword by Charles Darwin, this breakthrough book redefines what change means to anyone who works for a living. Tom Peters called it a, “landmark.” The book was first excerpted in Fast Company, where Godin is a contributing editor.

His latest book, Purple Cow, was a New York Times and Wall Street Journal bestseller. It’s all about how companies can transform themselves by becoming remarkable.

Seth is a renowned speaker as well. He was recently chosen as one of 21 Speakers for the Next Century by Successful Meetings and is consistently rated among the very best speakers by the audiences he addresses.

Seth was founder and CEO of Yoyodyne, the industry’s leading interactive direct marketing company, which Yahoo! acquired in late 1998.

He holds an MBA from Stanford, and was called “the Ultimate Entrepreneur for the Information Age” by Business Week.

Tags: amazon, anthropologist margaret mead, Charles Darwin;, company direction, customer base, energy use, environmental consciousness, Fast Company, free publication, Germany, hierarchies, Media, mentality, New York Times, sensible approach, seth godin, Stanford, The Industry Standard, The Miami Herald, the New York Times, Tom Peters, tribal practices, tribalism, Tribes, United Kingdom, United States, USA Today, USD, Wall Street Journal, web design, Yahoo, Yoyodyne

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Seth Godin’s new book – Tribes…

Seth Godin’s new book – Tribes. http://tinyurl.com/4vrhhp Which Tribes are you in?

Tags: seth godin

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