Connected TV Ads Achieving 27% CTR in UK, says Rovi Research …

Posted by on Apr 27, 2012 in General | 0 comments

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    See on Scoop.it – tvappmarket


    The research included both online surveys of connected TV users and in-home interviews, and eight Smart TV advertising campaigns were tracked for ‘leading entertainment and conventional brands’. The reports findings …


    See on www.videoadnews.com

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